Posts Tagged ‘ad campaign’

Randomness (#1)

December 14, 2010 Leave a comment

I see this ad on the T every day on the way to work:

Not this actual billboard, but the same ad on one of the bus stop shelters.

Every time I see it, I wonder what the mad men want us to think?  Is it that their vodka is as good as boobies?  Or that if you drink their vodka you’ll get to see boobies?  But then why are the boobies completely blocked by the bottle of vodka?  Also, why did they go with obviously feminine fingers when they could have gone gender neutral thus allowing those of all sexual preferences to either see a woman unzipping her top or a man unzipping his pants.

So many questions. So few answers.

Maybe if I saw it at a time of day other than 7:30am when I’m actively working on my first cup of coffee……